Sunday, November 14, 2010

Why Dog Jewelry?

Dog jewelry is a way of showing the world that your dog deserves nothing but the best.

We love our dogs, and we love to show that we love our dogs. The dog clothing industry is booming: I wouldn't be surprised to see canine couture on the New York runways within the next decade. (I'm not sure Paris is ready for the pooch parade yet.) Dog grooming has become a highly competitive profession, enough so to merit its own "reality" TV show. Massage, yoga, doggie day care--every possible luxury is lavished on our beloved companionsmpany us everywhere. These days, no territory is forbidden to them. Poodles prance in and out of Madison Avenue boutiques; Great Danes stalk elegantly past the elaborate displays at Bergdorf Goodman. So why shouldn't they look the part?

This is no sales pitch; I neither make nor sell dog jewelry. Nor do I believe that jewelry is appropriate for all dogs. The most important consideration of all is the dog's safety. If your dog is not extremely patient, obedient and well-trained, bejeweling him could be extremely hazardous to his health. Under no circumstances should puppies wear jewelry. They are too inquisitive and energetic, and all too likely to be out of your sight at exactly the wrong moment.

A jewelry dog should be possessed of a mellow temperament. She should be poised and self-assured; a watcher from afar rather than an eager adventurer. The better you understand your dog, and the stronger the bond between you, the better you will know if jewelry is right for your dog.

Used safely and wisely, jewelry provides a wealth of opportunity for fun, fashion and self-expression for dogs and owners alike.